HOW Webinar with Andy Epstein
On Thursday, graphic design students joined with the design department of the Center for Student Development to view "Communication Strategies for Creatives: Connect with Your Clients & Co-workers" a webinar from HOW Magazine presented live by Andy Epstein. A veteran of in-house design departments at Commonwealth Toy and Gund and Bristol-Myers-Squibb, Epstein currently works for Designer Greetings and is head of the AIGA's task force on in-house design. In this highly visual and information-packed presentation, Epstein explored tactics for selling creative concepts and establishing a design team as a key player in company marketing and communication efforts. Special thanks to Melissa Carr, Senior Designer Specialist at the Center for Student Development for sponsoring this event.