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School of Management
Chair: Paula Ann Hughes, Professor
Location: CFO 405
Phone: 940-898-2111
Fax: 940-898-2120
E-mail: som@twu.edu
Website: www.twu.edu/som/sominfo
Faculty: Professors D. Bulls, A. Griffin, R. Rezac; Associate
Professor P. Mercer; Assistant Professors J. Newcomer, D. Rylander, M. Tengesdal.
Graduate Degrees Offered
The School of Management offers graduate programs leading to the M.B.A. (Master of
Business Administration) as well as a joint M.B.A./M.H.A. degree in cooperation with
the Program in Health Care Administration at the Dallas Parkland Center. The M.B.A.
program offers two alternatives: (1) thesis option consisting of 30 semester hours,
including 6 semester hours for thesis, or (2) non-thesis option consisting of 36
semester hours. Students entering the master’s program in business receive an
educational experience which will assist them in accomplishing their life goals. A wide
selection of courses permits the student to gain a comprehensive view of the business
and economics field.
The M.B.A./M.H.A. joint degree is designed to prepare future executives to assume
responsible positions in health care and related organizations. The program will
provide a mechanism for students to further enhance the management skills acquired
through the M.H.A. program and to gain expertise in the business of health services not
available through the M.B.A. curriculum. Graduates will be required to earn a total of
60 hours of credit and will receive both degrees. The curriculum is structured to
provide:
- the basic theoretical knowledge needed to develop as a manager in a variety of
health care organizations;
- an understanding of the pragmatic applications of theoretical concepts to
operational issues through involvement with health care facilities throughout the
course of the program;
- the technical skills necessary to function successfully as a health service
manager;
- an understanding of the values, traditions, ethics and attitudes basic to
excellence in health care leadership roles; and
- an awareness of a need to continue lifelong learning.
The strength of the dual degree lies in the fact that it applies the theoretical
concepts of business administration to the management of health care organizations.
The major objective of these programs is to produce intellectually well-developed
graduates capable of responding to the needs of business, industry, health care,
government, and education in an ever-changing environment. The School of Management
recognizes the worth of every graduate student in the University and strives
responsibly to provide all students with learning opportunities that will assist them
in discovering, using, and developing optimally their individual skills, attitudes, and
knowledge.
Admission Requirements
Please see the admission section at the front of this
catalog. In addition to these general requirements, the School of Management requires
for unconditional admission to the M.B.A. program a minimum of 12 to 27 hours of
undergraduate credit in business and/or economics, including a course in statistics.
The exact number of prerequisite hours will depend upon the particular course of study
desired by the student. For entry to the M.B.A./M.H.A. program, students must meet the
admission requirements of each program. Please refer to the appropriate sections of the
catalog to see the specific details.
The Graduate Management Admission Test (GMAT) with a preferred score of 400 is
required for unconditional admission to the graduate programs in the School of
Management. If students are enrolled without the GMAT, they must 1) take the
examination within their first semester (first long semester or two consecutive summer
terms of graduate level work), and 2) be admitted to the M.B.A. program for the courses
taken in that semester to count toward that degree. Applicants to these programs must
also submit three letters of reference and a personal essay.
General Requirements for the M.B.A. Degree
Total Hours Required: 36 hours.
Special competency requirements: Statistics and strong computer skills
Required courses for the thesis option:
BUS 5133 Marketing Management
BUS 5243 Administrative Managerial Finance
BUS 5333 Advanced Business Policy
BUS 5433 Managerial Accounting
BUS 5523 Management and Organization
ECO 5143 Advanced Managerial Economics
BUS 5903 Advanced Studies of Women in Business
BUS 5983 Thesis BUS 5993 Thesis
Required courses for the non-thesis option
BUS 5133 Marketing Management
BUS 5153 Research Methods in Business
BUS 5243 Administrative Managerial Finance
BUS 5333 Advanced Business Policy
BUS 5433 Managerial Accounting
BUS 5523 Management and Organization
BUS 5533 Advanced Management Information Systems
BUS 5543 Advanced Quantitative Management Analysis
ECO 5143 Advanced Managerial Economics
BUS or ECO 6 hours (Electives)
BUS 5903 Advanced Studies of Women in Business
General Requirements for the M.B.A./M.H.A. Joint Degree
The M.B.A./M.H.A. degree consists of sixty (60) hours.
Business and Economics Courses:
BUS 5243 Administrative Managerial Finance
BUS 5333 Advanced Business Policy
BUS 5543 Advanced Quantitative Management Analysis
BUS 5433 Managerial Accounting
Health Care Administration Courses:
HCA 5903 Special Topics Population and Demographic Analysis
HCA 5023 Health and the Health Care System
HCA 5263 Advanced Financial Management for HCA
HCA 5053 Quantitative Methods in Health Care Administration
HCA 5043 Legal Foundations of Health Care Administration
HCA 5933 Capstone Seminar
Joint Business & Economics and HCA Courses:
BUS/HCA 5523 Managment and Organization
BUS/HCA 5533 Advanced Management Information Systems
BUS 5133/HCA 5903 Marketing
BUS 5143/HCA 5173 Economics
BUS 5273/HCA 5033 Human Resource Management
BUS/HCA 5973 Professional Paper
Electives:
Twelve (12) semester hours of electives with a minimum of one (1) elective from
Business and one (1) elective from HCA.
Minors Offered to Students from Other Departments
Master’s level requirements established by student’s committee in consultation
with the School of Management.
Courses of Instruction in Business
BUS 5133. Marketing Management. Study of major marketing
problems from the point of view of the marketing executive; sales force
organization; sales promotion, credit management, cost control, and advertising.
Three lecture hours a week. Credit: Three hours.
BUS 5243. Administrative Managerial Finance. Analysis of the financial
administration of sole proprietorships, corporations, government agencies, and
non-profit organizations; short- and long-range financial planning; cash management;
capital budgeting; social responsibilities. Three lecture hours a week. Credit: Three
hours.
BUS 5263. Organizational Behavior in Business Administration. Organizational
problems which involve the human factor; perspective for understanding and predicting
behavior in formal organizations; interrelationships of structural and behavioral
changes. Survey of research on organization in private and public organizations.
Prerequisite: Degree in business or permission of instructor. Three lecture hours a
week. Credit: Three hours.
BUS 5273. Human Resource Administration. Human resource programming, job
requirements, sources of labor supply, selection procedures, training programs, job
evaluation, salary administration, employee communication, union-management relations.
Three lecture hours a week. Credit: Three hours.
BUS 5333. Advanced Business Policy. Study of typical policy-making decisions
that confront management. Analysis of actual business cases. Individual and team
participation in analyzing business problems and developing recommended solutions.
Prerequisite: Degree in business or permission of instructor. Three lecture hours a
week. Credit: Three hours.
BUS 5383. Compensation Management. An analysis of the procedures and
problems involved in developing and maintaining a comprehensive program. Topics
covered involve the theory and practical application of determining the content of
the job, alternative job evaluation method, evaluation of employees, employee
compensation plans, and compensation plans for management. Three lecture hours a
week. Credit: Three hours.
BUS 5413. Advanced Promotion Strategy. Management of the promotional
mix of sales, sales promotion, and mass selling; emphasis on interaction and
coordination of these elements in overall marketing strategy. Three lecture hours a
week. Credit: Three hours.
BUS 5433. Managerial Accounting. Use of accounting information in
decision-making; statement of changes in financial position; budgets, responsibility
accounting, and quantitative techniques. Three lecture hours a week. Credit: Three
hours.
BUS 5443. Advanced Analysis of Small Business. Advanced theory and
practical experience in the analysis of various small business operations; integration
and application of knowledge across functional areas. Three lecture hours a week.
Credit: Three hours.
BUS 5523. Management and Organization. Study of the management and
administrative roles in business organizations, including hospitals, schools, and
government. Principles of management and specific concepts about organizations
including behavior, motivation, status, group dynamics, leadership,
information-decision systems, organizational structure, managerial planning and
control. Introduction to PERT, OR and other models for decision making. Current
problems and case studies. Three lecture hours a week. Credit: Three hours.
BUS 5533. Advanced Management Information Systems. Study of systems
concept, attributes of management information systems including data collection and
transmission, data organization and storage, data processing, and information
retrieval and display. Development of integrated or total systems. Three lecture
hours a week. Credit: Three hours.
BUS 5543. Advanced Quantitative Management Analysis. Advanced topics in
statistical inference relating to decision making and research in business and
economics; probability theory, tests of hypotheses, sampling and experimental design,
multiple correlation and non-parametric statistical methods. Prerequisite: Statistics
and quantitative analysis or permission of instructor. Three lecture hours a week.
Credit: Three hours.
BUS 5903. Special Topics. Variable content. Topics selected as needed.
Prerequisite: Permission of instructor. Three lecture hours a week. Credit: Three
hours.
BUS 5911. Individual Study. Individual study of specific problems in
business. Prerequisite: Permission of instructor. Credit: One hour.
BUS 5913. Individual Study. Individual study of specific problems in
business. Prerequisite: Permission of instructor. Credit: Three hours.
BUS 5953. Cooperative Education. Cooperative work-study arrangement between
business, industry, or selected institutions with the University. Preplanning and
evaluation will involve 10% of the laboratory hours per week. Maximum enrollment
is twelve hours. Nine laboratory hours per week. Credit: Three hours.
BUS 5956. Cooperative Education. Cooperative work-study arrangement
between business, industry, or selected institutions with the University.
Preplanning and evaluation will involve 10% of the laboratory hours per week.
Maximum enrollment is twelve hours. Eighteen laboratory hours per week. Credit:
Six hours.
BUS 5983. Thesis. Credit: Three hours.
BUS 5993. Thesis. Credit: Three hours.
Courses of Instruction in Economics
ECO 5023. Advanced Price Theory. Special topics in
resource allocation, pricing of final products and theory of production. Detailed
study of competition under various market forms. Three lecture hours a week.
Credit: Three hours.
ECO 5093. Money and Banking. Comprehensive study of role of money,
history of currency, recent monetary legislation, banking and financial
institutions, the Federal Reserve System, money and the national income,
governmental monetary and fiscal policy. Three lecture hours a week. Credit: Three
hours.
ECO 5123. Advanced Macroeconomic Theory. Advanced methods and
techniques for analyses of aggregative economic topics; Keynesian and pre-Keynesian
theories of full employment; economic growth theories; personal income analysis;
GNP and governmental stabilization problems and policies; price stabilization
techniques. Three lecture hours a week. Credit: Three hours.
ECO 5143. Advanced Managerial Economics. Application of economic
principles and techniques in solving management problems in the areas of demand
analysis, sales forecasting, production and cost analyses, pricing policies,
capital budgeting and economic controls; use of linear programming techniques.
Three lecture hours a week. Credit: Three hours.
ECO 5173. Applied Health Economics. Application of economic principles
of supply and demand for health services; economic factors affecting health
manpower; cost-benefit relationships of health services; forecasting the market for
health services. Three lecture hours a week. Credit: Three hours.
ECO 5913. Individual Study. Individual study of specific problems in
economics. Prerequisite: Permission of instructor. Credit: Three hours.
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